Since I spend my days creating marketing programs, you'd think that I'd be immune to marketing, wouldn't you? Evidently, that's not the case. I actually
took a detour today, just so I could procure another potentially iTunes-laden Pepsi bottlecap. (a.k.a. the "
iCap.") This is very bizarre behavior for me because
- I don't normally drink Pepsi
- I don't own an iPod, and
- I happen to have a ready supply of carbonated beverages.
Exacerbating the issue today was that I was craving something salty, but not deadly (get thee behind me, oh
Guacamole Doritos!!) so at the end of my quick excursion to procure two three-way light bulbs (after the demise of one when I entered my office today) I whipped in to my trusty Exxon Tigermarket. Lo and behold, they're running a special...
any two 20 oz. drinks for $2. That's an entire eighteen cents off the regular price! Of course, I had to take advantage of the deal, and grabbed two yellow-topped Diet Pepsis and a small bag of
Baked Doritos, not as good for me as the "WOW" ones, but better than the Guac-assault.
So, as I slurp on this 8.3% discounted Diet Pepsi, I am proud to report that I am a statistic, and have officially won with only one out of three yellow bottle caps.
However, the other bottle is safely stocked away in my office fridge, ready to be opened (possibly tomorrow?) and drive me deep into the oblivion of "below average" results, or soaring to the fifty percent mark. Stay tuned!
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